All About the Affinity Diagram – Strategy Tools

The Affinity Diagram is a tool used in business planning to organize ideas and thoughts into related categories. The process involves recording thoughts and ideas onto sticky notes and placing them together into like groups and sorting the ideas.

We’re included some photos of affinity diagrams that’s conducted for our clients.

The tool is commonly used within project management and allows large numbers of ideas stemming from brainstorming to be sorted into groups, based on their natural relationships, for review and analysis.

The Richland County Recreation Committee of South Carolina hired OnStrategy to help develop their Strategic Plan. Click on the image to enlarge the photo.

The Richland County Recreation Committee of South Carolina hired OnStrategy to help develop their Strategic Plan. Click on the image to enlarge the photo.

People have been grouping data into groups based on natural relationships for thousands of years; however the term affinity diagram was devised by Jiro Kawakita in the 1960s and is sometimes referred to as the KJ Method. (source)

Process

  1. Have each member write one idea per sticky note.
  2. On a wall, create an affinity diagram by grouping like ideas.
  3. Select those with the most sticky notes – identify the value and use the rest of the words to craft a description.
  4. Repeat for each grouping until all the information you are seeking has been identified.

Comments

Comments

*

What is 3 + 15 ?
Please leave these two fields as-is:
All fields are required.

Free Guides & Resources

Setting OKRs that Work

A FREE downloadable guide and canvas to build Objectives and Key Results.

SWOT Assessment Guide

A FREE downloadable guide and canvas to complete a SWOT analysis, synthesize it into Competitive Advantages, and then use your SWOT to create SMART goals.

Guide to Create KPIs with 100 Example Metrics

A FREE downloadable guide to learn the basics of Key Performance Indicators with 100 example metric sources for ever department of your organization.

Free Guide for Writing Better SMART Goals

Download the FREE guide to learn how to create goals that have impact in your organization.

Free Guide to Build a Growth Strategy

A FREE downloadable guide and canvas to create a growth strategy that clearly defines where you play and how you’ll win.

Goals/OKR Cycle Guide

A FREE downloadable guide and canvas to establish a quarterly rhythm for OKRs and Goals.

OKR Essentials Cheat Sheet

Download the free cheat sheet to guide you through building and refreshing OKRs.

Join 50,000 Other Leaders Engaged in Transforming Their Organizations

Subscrbe to get the latest agile strategy best practices, free guides, case studies, and videos in your inbox every other week.

We Believe in Empowering Teams to do Amazing
Work, Consistently and Passionately

Success isn’t a list of flashy logos. It’s about helping anyone who wants to lead a great organization.
If that’s you, join our list of clients – you’re in good company:

Armen EZR Multnomah RHA SEO Monitor
Chobani Cisco Armen KIA Patagonia
Concordia College Davenport Fairbanks St. John's Washoe County School District
Boys and Girls Club BSA Cancer Society Maryland Food Bank Make A Wish
CMPD Long Beach San Francisco City of Sparks Washoe County