Meet Our Team

Howard Olsen

President and Co-Founder

Howard Olsen

President and Co-Founder

Brings tenured experience to the business planning process and delivers first-class analysis of market research tailored to the needs of individual stakeholders.

Expertise

  • Certified Public Accountant
  • Financial Analysis
  • Conducting Detailed Research for Stakeholders and their Constituents
  • Strategy Development
  • Facilitation and Teaching
  • Marketing Strategy

Recent Client Work

Brycon Corporation

Conducted a two-year “Perception of Safety” research project. This organization is concerned for the welfare of its 500 plus worksite employees. Based upon the research results, the company is now able to take specific actions at specific worksites to enhance or correct safety issues. Both the employees and company are winners.

The Potter’s House

Updated the church’s strategic vision and facilitated a workshop for new management personnel. OnStrategy is circling back to build a revised plan because the organization has outgrown the one created six years ago. The non-profit has been able to grow and increase its footprint for serving.

Reno-Sparks Convention and Visitor’s Authority

Built a model to address contingency planning so the organization can be proactive in the face of economic downturns. Proactive organizations suffer less from economic downturn and are much quicker to recover. Read about it here.

Professional Experience

Howard co-founded and is the lead market researcher for OnStrategy. His entrepreneurial spirit and business wisdom drive our mission. With over 30 years of business and consulting experience in market research, financial management and strategic design, Howard’s dedication to the creation of superior strategy is foundational to our guiding principles. His coursework and dissertation over his 16-year tenure as a professor at the University of Nevada, Reno M.B.A program serves as the framework for the OnStrategy web-based platform.

  • Training: Miller Heiman, Channel Enablers
  • Staffing: CLP, Centerline, Spartan, PlaneTechs
  • Construction: Brycon
  • Tourism: Reno-Sparks Convention and Visitors Authority
  • Non-Profit/Church: Boy Scouts of America, Calvary Baptist, Make-A-Wish
  • Government: North Dakota OMB, City & County of San Francisco Dept of Technology, Washoe County
  • Education: Rhodes State College, North Slope Borough School District, Washoe County School District
  • Executive Coaching: Vistage, C12
  • Communications: Fiberlight

Education and Certification

PhD in Marketing with international emphasis; MBA with Accounting concentration; BS with Finance Major; Certified Public Accountant, State of Nevada.

About

Howard is a devoted Grandpa and enjoys spending his free time volunteering at in his local church community.

Recent Client Work

Brycon Construction

Conducted a two-year “Perception of Safety” research project. This organization is concerned for the welfare of its 500 plus worksite employees. Based upon the research results, the company is now able to take specific actions at specific worksites to enhance or correct safety issues. Both the employees and company are winners.

The Potter’s House

Updated the church’s strategic vision and facilitated a workshop for new management personnel. OnStrategy is circling back to build a revised plan because the organization has outgrown the one created six years ago. The non-profit has been able to grow and increase its footprint for serving.

Reno-Sparks Convention and Visitor’s Authority

Built a model to address contingency planning so the organization can be proactive in the face of economic downturns. Proactive organizations suffer less from economic downturn and are much quicker to recover. Read about it here.

Success isn’t a list of flashy logos. It’s about helping anyone who wants to lead a great organization. If that’s you, join our list of clients – you’re in good company:

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