Meet Our Team
Leads teams through strategic planning, challenging conversations and conflict to drive transformation and innovation.
Area of Focus
- Strategic Plan Design and Implementation
- Organizational Development
- Corporate/Board Governance
- Corporate Branding
- Sales, Marketing & Communications
- Digital Transformation
- Diversity, Equity & Inclusion
- Stakeholder/Community Relations
- P&L Management
- Destination Management
Certifications
- Harvard School of Business, Corporate Governance
- University of Nevada, Reno, Financial Accounting, Analysis, and Auditing
- Guardian Quest, Diversity Training
- MEA, Mindset Management
Education
Harvard School of Business, Executive Education, Concentration in Corporate Governance
Master of Science, International Business, Concentration in Marketing, San Francisco State University
Bachelor’s Degree, Managerial Sciences, Concentration in Finance, University of Nevada, Reno
About Jennifer
Jennifer has over 30 years of experience in developing strategies and working with organizations to facilitate successful transformation and ensure employee engagement and retention in highly regulated industries. During her tenure as President & CEO of the Reno-Sparks Convention & Visitors Authority, Jennifer partnered with the board and diverse stakeholders to provide oversight for the 5-year strategic plan, a $54M budget, and operations of four facilities.
Jennifer currently serves on the Board of Trustees of the Reno-Tahoe International Airport Authority where she assists executive management and airlines on strategic planning for sales and marketing and supporting large-scale initiatives such as an ongoing $1B+ capital improvement program.
