How to Reveal If You’re Living Your Values

By Erica Olsen

Values Statement
Values statements are not meant to just be thrown up on your organization’s website. They’re a set of standards that explain what your organization believes in. Values statements are meant to...

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Which Type of Corporate Strategy is the Right Fit?

By Jeff Brunings

Organization-wide Strategies
During our last two newsletters, we’ve covered how to use data to complete your SWOT analysis and provided guidelines on how you can lead 2017 with your mission statement. Now that...

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Corporate Level Strategy

By Erica Olsen

Organization-wide Strategies
Corporate Level Strategy In this whiteboard session, we’re defining corporate level strategies to answer, “Where we play and how will we win?”. See the different strategies you can develop and how...

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South by-not Southwest

By Heyden Enochson

Values Statement
Austin’s famous South by Southwest conference brings thousands into Texas every March. A mecca for music, technology, and film buffs, the 10-day affair represents one of the country’s most dynamic and...

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Is Your Vision Proactive or Reactive?

By Erica Olsen

Vision Statement
Success hinges on your willingness to create a proactive strategy rather than one that is reactive. Preparing for and embracing change keep organizations thriving. You’ve got to have vision for the...

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Examples of Strategic Objectives

By Erica Olsen

Strategic Objectives
Tammy Tantalizing Tacos’ top line financial goal is to increase her annual revenue by 10%. How will she achieve her financial goal? To sell more tacos. In order to sell more...

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Six Questions to Jump-start Strategic Planning

By Jeff Brunings

Strategic Planning Process
If you’re like most organizations you’re probably starting the 2015 strategic planning process. Too often, open-forum discussion with stakeholders and planning teams are simply a wash, spin, and repeat cycle from...

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How Do You Know if Your Vision Needs a Makeover?

By Jeff Brunings

Vision Statement
It’s the end of October. You’re probably knee-deep in preparing for 2015 strategic planning. You’ve set expectations. The planning team is ready to engage. But first, take a pregnant pause. Before...

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Put Your Money Where Your Mouth Is

By Heyden Enochson

Values Statement
After 50 long years, CVS Health quit tobacco products cold-turkey. After merging with Caremark RX in 2007, CVS has been dedicated to helping consumers live healthier lives. The irony? CVS has...

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Are You Sure You’re Ready for 2015 Strategic Planning?

By Jeff Brunings

Strategic Planning Process
October’s the time for organizations to start the 2015 strategic planning process. And if you’re like most strategy leaders you also know strategic planning is often bundled with a lot of...

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