Strategic Planning for the Recession: Learn from the Cold War

By Todd Ballowe

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Strategic Planning for the Recession: Learn from the Cold War

Recently, Business Week posted an article on recession planning from Kevin P. Coyne titled, Up from the Rubble: Post-Recession Planning. In the article, he argues that current organizations can prepare for an economic downturn by taking some lessons from the Cold-War-era United States government.

CEOs and strategists of companies would do well to learn a lesson from those Cold War planners. Anticipating now what to do once the current disaster conditions clear—even partially—will be critical to any who want to emerge as long-term winners.

Strategic planning for the future, and even beyond our current economic uncertainty is essential for any organization. We recommend checking out this informative article.



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